Media Research Center Mimics Media Matters with Clean House at NBC Website

The Media Research has gone to the next level with their anti-mainstream media campaign. They've started a website called "Clean House at NBC" demanding MSNBC fire Ed Schultz, Al Sharpton, Chris Matthews and "many others".

The website's operational platform is similar to Media Matters for America's Drop Fox website (SEE BELOW).

What some the Media Research Center's letter to the MSNBC President says:

Mr. Phil Griffin
President
MSNBC
Dear Mr. Griffin,

Your network, working on marching orders from Media Matters, is on a mission to take Rush Limbaugh off the air. Far from being an independent journalistic enterprise, MSNBC is the very essence of a political lapdog of the far left. 

[...]

It's time you take responsibility for hiring and promoting this hate-filled misogynist, and resign.

A copy of this letter is being sent to Brian L. Roberts, Chairman and CEO of Comcast. Under separate cover we are sending him another letter, calling on him to take responsibility for employing you. We intend to take this message directly to the shareholders of Comcast as well. I doubt very much they want to have anything to do with race-baiting, hate-filled, character-assassinating misogynists

What they're referring about Media Matters is based on the Daily Caller's sole anonymous source (supposedly a former Media Matters employee) saying about MSNBC: “They were using our research to write their stories.” Using it's research is quite different than "taking marching orders" from it. Is Fox News' Britt Hume taking marching orders from the Media Research Center or just using it's research?

Imagine if MSNBC went after the Media Research Center and told its viewers to file spam complaints about the organization's 501 (c) 3 tax exempt status in response to this campaign against it. They've already covered and showed the mindlessness of Fox News' attack on Media Matters. Why would they do the same?